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Principles of Marketing
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Principles of Marketing
Topic outline
Advertisement and Its Media
Bases of Market Segmentation
Factors Affecting Channels of Distribution
Introduction of Consumer Behavior
Introduction to Brand and Trademark
Introduction to Channels of Distribution
Introduction to Marketing and Its Functions
Introduction to Price
Introduction to Retailer
Introduction to Sales Promotion
Marketing Concepts and Marketing Mix
Product Life Cycle
Public Relation
New Product Development Process
Intro. to product planning and development
Importance of Market Segmentation
Principles of Marketing
Advertisement and Its Media
Bases of Market Segmentation
Factors Affecting Channels of Distribution
Introduction of Consumer Behavior
Introduction to Brand and Trademark
Introduction to Channels of Distribution
Introduction to Marketing and Its Functions
Introduction to Price
Introduction to Retailer
Introduction to Sales Promotion
Marketing Concepts and Marketing Mix
Product Life Cycle
Public Relation
New Product Development Process
Intro. to product planning and development
Importance of Market Segmentation
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